With the aim of promoting sport at all levels of the community, the LCSD
organised some 27 600 recreation and sports programmes for over 1 620
000 participants of all ages and abilities in 2003. The total cost of
these programmes was $105 million.
In order to generate more community interest in sport and enhance a stronger
sense of belonging among residents, the LCSD — with the assistance
of the respective National Sports Associations — set up district
sports teams in basketball, football, badminton and table tennis in the
18 districts. About 4 000 youngsters participated in 408 activities organised
To enhance public awareness of the importance of exercising regularly
in pursuit of a healthy lifestyle, the LCSD and the Department of Health
continued to co-organise the 'Healthy Exercise for All' Campaign. Fitness
schemes and roving exhibitions promoted the message of 'daily exercise
keeps us fit, people of all ages can do it'. In 2003, over 85 000 people
took part in some 1 500 programmes.
The Corporate Games, aimed specially at the working population, attracted
9 500 participants from 210 industrial and commercial organisations in
11 activities. The Masters Games, held for the 35 and above age group,
attracted about 2 100 participants in five competitions. The three region-wide
Age Group Competitions, which aimed to encourage people of all ages to
take part in sports activities, attracted over 16 000 participants.
With the assistance of the respective National Sports Associations, 812
activities were organised under the Young Athletes Training Scheme, which
provided training in badminton, table tennis, football, basketball and
swimming at district level for more than 22 100 participants. Talented
young players were referred to the relevant National Sports Associations
for further training.
The School Sports Programme is a sports promotion scheme specifically
designed for students. The programme aims at providing more opportunities
for primary, secondary and special school students to participate in sport.
To raise the standard of sport in schools, progressive training is provided
for students with potential in sport. The School Sports Programme comprises
five subsidiary programmes, namely Sport Education Programme, Easy Sport
Programme, Outreach Coaching Programme, Sport Captain Programme and Joint
School Sport Training Programme. In 2003, about 5 400 sports activities
were organised for 418 800 students from 1 000 schools. The LCSD will
work closely with schools and National Sports Associations to improve
the programme and to serve more schools and students.
The Community Sports Club Project was implemented in partnership with
the National Sports Associations. It aims to provide sports development
opportunities for young players, enhance the standard of sport at community
level and promote lifelong participation in sport. During the year, 176
community sports clubs joined the project. A total of $3 million was spent
on 645 sports training programmes for 17 300 participants. Seminars and
management development programmes were organised for 568 sports volunteers
with a view to improving the administration of the clubs.